The Cookie Time Story
Cookie Time® is a classic Kiwi icon, synonymous for more than 30 years with real ingredients, quality, taste and value.
Some 70 jars of Original Chocolate Chunk Cookies were delivered to 70 Christchurch dairies on the first day of business, 7 February 1983. Kiwis quickly fell in love with this giant taste of happiness – and the love affair has been ongoing.
Cookie Time remains family owned and Christchurch-based. In the early days, Cookie Time cookies were produced with classic Kiwi ingenuity. Chocolate was cut up on a converted bacon slicer to get big chunks, cookie dough was measured out with ice cream scoops, and paint scrapers were used to get baked cookies off the trays. Technology may have changed but Cookie Time today remains committed to producing quality product with real ingredients, such as butter, eggs and real chocolate, like you would use for baking at home.
Cookie Time is passionate about experiences that engage and inspire – and this has created a rich heritage of storytelling. It’s legendary ‘all-you-can-eat’ factory tours in the 1980s are a prime example, with people queuing around the block. For 12 years, from 1996 to 2008, Cookie Time held the Guinness Book of Records for baking the World’s Biggest Cookie. Mini Clubmans also feature in the Cookie Time story, being the vehicle used for the very first cookie deliveries. Today, distinctive cookie-covered Mini vans are used as photo booths in the Cookie Muncher Cookie Bars.
Giving back is important through the Cookie Time Charitable Trust www.ctct.org.nz, established in 2003. Since then, over $1.6 million has been raised to support initiatives across three target areas: innovation in learning, thinking differently and physical pursuits.